Results and Statistics of the Media Campaign on Digital Skills

While not aiming to constitute a scientifically representative study, data collected through REIsearch’s 2018 gamified survey in a Gdpr compliant modality, is in line with previous observations on European’s digital skills and has shed a few indications on the general level of awareness of the European public on topics such as AI, social media and digital skills.

However, the most important observation is the need for accessible tools for self-evaluation of one’s digital skills not only in the professional domain but expecially on the general knowledge of the digital world. This requires a non specialistic language, and a playful voice for questions to make participation fun. Recommendations for more support to member states in developing infrastructure and connectivity as well as expanding advanced and lifelong training companies and Universities already abundant.

However, as recently noted by UNESCO, the the most critical area seem entry-level digital skills, meaning basic functional skills required to make basic use of digital devices and online applications, are widely considered a critical component of a new set of literacy skills in the digital era, with traditional reading, writing, and numeracy skills.

At the advanced spectrum of digital skills are the higher-level abilities that allow users to make use of digital technologies in empowering and transformative ways such as professions in ICT. Major digital transformations such as Artificial Intelligence (AI), machine learning, big data analytics, change skills requirements and, in turn, impact capacity building and skills development for the 21st century digital economy.

To thrive in the connected economy and society, digital skills must also function together with other abilities such as strong literacy and numeracy skills, critical and innovative thinking, complex problem solving, an ability to collaborate, and socio-emotional skills.

The topics of future media and citizen engagement campaigns should therefore be designed to maximise dissemina- tion of the resources made available on the REIsearch platform (e.g. for 2018 these cover four areas of coumputer science: Big data and analytics; internet of things; social media; cybersecurity) and to other contents made available on the new REIsearch platform.

The more user friendly, entertaining as well as informative, engagement campaign of 2018 has been met with strong approval by our media partners (El País, Der Standard, Frankfurt Allgemeine Zeitung, Il Sole24Ore, Les Echos and Pùblico), as it is better aligned with their content and readership and technically simpler to integrate in their websites.

Download the Report

All data gathered by the the 2018 and following campaigns are available below in an open data format to maximise its reuse and visibility.

12779 Completed Games
Global scores
Category Scores
Answers by gender
All questions and Answers
Question Available answers and point
What type of test measures whether some observed value is similar to the population statistic, or if the difference between the observed value and the population statistic is large enough that it isn't likely to be by coincidence. Significance test (439 points)
P-value (371 points)
Critical value (169 points)
Z score (164 points)
Moore’s Law relates to how many transistors can be put on a computer chip True (645 points)
False (458 points)
Order these amounts of information from smallest to largest kilobyte,megabyte,gigabyte,terabyte,petabyte,exabyte,zetabyte,yottabyte (910 points)
A voluminous amount of structured, semi-structured and unstructured data that has the potential to be mined for information. Small Data (33 points)
Meta Data (226 points)
Statistical Data (126 points)
Big Data (1166 points)
Leading analyst firm Gartner defines Big Data from three aspects, all starting with the letter V. Which of these are not a part of their consideration of big data? Value (418 points)
Volume (261 points)
Velocity (787 points)
How many hours of video are uploaded to YouTube every minute? 35 (49 points)
60 (304 points)
100 (895 points)
How many Exabytes of data is the Large Hadron Collider capable of producing in just one day 10 Exabytes (214 points)
100 Exabytes (573 points)
500 Exabytes (497 points)
What decade did formal "artificial intelligence" research begin? 1950s (405 points)
1970s (317 points)
1960s (372 points)
How much did Google pay for artificial intelligence firm DeepMind? $275 million (135 points)
$750 million (525 points)
$400 million (419 points)
In 2016, who won the game of Go between world champion Lee Sedol and DeepMind's AlphaGo computer? Lee Sedol (194 points)
AlphaGo (894 points)
According to a study conducted by IBM, what is the largest single source where data is gathered? Email (112 points)
Social Media (620 points)
Business Transactions (97 points)
Log Data (310 points)
SAAS stands for? System Aerosurface Actuator Simulation (247 points)
Systems as a Service (220 points)
Software acting as Service (288 points)
Software as a Service (813 points)
Which of the following is/are correct types of data? Semi-structured Data (1103 points)
Unstructured Data (1062 points)
Semi Data (280 points)
The branch of data mining concerned with the prediction of future probabilities and trends. In-memory Analytics (23 points)
Predictive Analytics (694 points)
Behavioral Analytics (140 points)
Big Data Analytics (395 points)
Does Big Data analytics pose a threat to privacy? Yes (453 points)
No (48 points)
Only if the access to data is not controlled and accepted by users (466 points)
Big Data analytics has nothing to do with privacy (154 points)
Which of the following industries use Big Data analytics extensively? Check all that apply. Finance and banking (910 points)
Retail and healthcare (717 points)
E-commerce and social media (1067 points)
By "Concept Drift" Data Scientists refer to what? A change in the respose the model used by analytics should provide (589 points)
A change in the model adopted by analytics (590 points)
A change in the users interacting with analytics (388 points)
Data Streams require models supporting? Discontinuity (302 points)
Incremental updates (571 points)
Data consistency (998 points)
The acronym of the CAP theorem stands for Composition Availability Price (195 points)
Consistency Availability Partition tollerance (335 points)
Consistency Availability Performance (1097 points)
By lambda architecture Data Engineers refer to A data-processing architecture designed to handle massive quantities of data by taking advantage of elastic engines (342 points)
A data-processing architecture designed to handle massive quantities of data by taking advantage of Spark and Hadoop (246 points)
A data-processing architecture designed to handle massive quantities of data by taking advantage of both batch- and stream-processing methods (930 points)
According to Asimov’s three laws, under what circumstances is it all right for a robot to injure a human being? Never. (979 points)
When the human being specifically requests it. (134 points)
In case of an accident. (67 points)
In case the robot controller is infected with a computer virus. (62 points)
A robot car or truck can best keep itself traveling down a specific lane of traffic by means of: Stereoscopic machine hearing. (77 points)
Epipolar navigation. (199 points)
Edge detection. (487 points)
Proximity sensing. (452 points)
The total number of ways in which a robot arm can move is known as Functional orientation. (176 points)
Degrees of freedom. (638 points)
Dimensional versatility. (380 points)
Coordinate geometry. (111 points)
Where did Hadoop get its name? It’s an acronym (589 points)
Toy elephant (344 points)
An imaginary friend (203 points)
A fictional character from literature (348 points)
What is Artificial Intelligence? Logical Reasoning (74 points)
Knowledge Representation (40 points)
Natural Language Processing (26 points)
All of the above and much more (975 points)
The Internet of Things is improving every day, but what percentage of devices were found to contain a security vulnerability? 15% (46 points)
30% (162 points)
50% (142 points)
70% (503 points)
E90% (449 points)
What does the “https://” at the beginning of a URL denote, as opposed to "http://" (without the “s”)? That the site has special high definition (19 points)
That information entered into the site is encrypted (836 points)
That the site is the newest version available (27 points)
That the site is not accessible to certain computers (54 points)
None of the above (338 points)
Not sure (131 points)
Which of the following is an example of a “phishing” attack? Sending someone an email that contains a malicious link that is disguised to look like an email from someone the person knows (123 points)
Creating a fake website that looks nearly identical to a real website in order to trick users into entering their login information (318 points)
Sending someone a text message that contains a malicious link that is disguised to look like a notification that the person has won a contest (45 points)
All of the above (706 points)
Not sure (26 points)
A group of computers that is networked together and used by hackers to steal information is called a … Botnet (884 points)
Rootkit (160 points)
DDoS (158 points)
Operating system (40 points)
Not sure (76 points)
Some websites and online services use a security process called two-step authentication. Which of the following images is an example of two-step authentication? IMAGES to select: (24 points)
(266 points)

(121 points)

(100 points)

(58 points)

(38 points)

None of these (266 points)
Not sure (111 points)
Which of the following four passwords is the most secure? Boat123 (18 points)
WTh!5Z (973 points)
into*48 (35 points)
123456 (9 points)
Not sure (38 points)
Criminals access someone’s computer and encrypt the user’s personal files and data. The user is unable to access this data unless they pay the criminals to decrypt the files. This practice is called … Botnet (41 points)
Ransomware (757 points)
Driving (23 points)
Spam (21 points)
None of the above (182 points)
Not sure (35 points)
“Private browsing” is a feature in many internet browsers that lets users access web pages without any information (like browsing history) being stored by the browser. Can internet service providers see the online activities of their subscribers when those subscribers are using private browsing? Yes (884 points)
No (121 points)
Not sure (95 points)
Turning off the GPS function of your smartphone prevents any tracking of your phone’s location. True (105 points)
False (899 points)
Not sure (112 points)
If a public Wi-Fi network (such as in an airport or café) requires a password to access, is it generally safe to use that network for sensitive activities such as online banking? Yes, it is safe (116 points)
No, it is not safe (1524 points)
Not sure (141 points)
What kind of cybersecurity risks can be minimized by using a Virtual Private Network (VPN)? Use of insecure Wi-Fi networks (522 points)
Key-logging (116 points)
De-anonymization by network operators (416 points)
Phishing attacks (110 points)
Not sure (57 points)
What is a computer network? super computer owned only by the government (4 points)
web of connected computers or devices (946 points)
A computer vulnerability (15 points)
An Internet service provider (47 points)
All of the above (56 points)
Why are cyber vulnerabilities unlikely to ever go away? They’re protected in a secret base on the moon. (13 points)
Criminals need them to steal identities. (86 points)
They are side effects of the freedom and ease of communicating online. (1066 points)
The government won’t allow people to fix them. (45 points)
The size and complexity of networks grew enormously when: Only governments and universities owned computers (13 points)
Spamware caused some computers to break down (64 points)
The number of personal computers greatly increased (886 points)
The hacktivists started using the internet (60 points)
Which of these groups exploits cyber vulnerabilities? Criminals (778 points)
Governments (573 points)
Hacktivists (962 points)
Which of the following may try to intercept and use your messages for their own purposes? News outlets (350 points)
Governments (667 points)
Advertising agencies (899 points)
Crime rings (796 points)
Why do hackers hack? To make discoveries (64 points)
To protect information (28 points)
To steal information (406 points)
To expose corruption (37 points)
All of the above (1292 points)
When a company posts a privacy policy, it ensures that the company keeps confidential all the information it collects on users True (611 points)
False (1065 points)
In 2013, researchers showed that, in theory, a small amount of data on a person’s movements is enough to uniquely identify them in an anonymized mobile phone metadata set. How many locations and times are needed to identify someone? Two (386 points)
Four (785 points)
Seven (484 points)
Ten (66 points)
Many implanted medical devices, like pacemakers, are now wirelessly accessible, making them a new focus of privacy concerns. Which prominent figure dramatized the risk that an implanted device could be hacked? Former Vice President Dick Cheney (476 points)
Homeland’s fictional Vice President William Walden (711 points)
North Korean leader Kim Jong-un (110 points)
German Chancellor Angela Merkel (192 points)
How much information is required to mathematically capture the unique features of your face? 256 gigabytes (an entire computer hard drive) (211 points)
256 megabytes (a big movie file) (361 points)
256 kilobytes (a small image file) (688 points)
256 bits (a single sentence) (464 points)
Sites visible in the EU are required by law to display a privacy policy on their website. True (994 points)
False (80 points)
If a company has a privacy policy on its website it should no share my personal information infringing it. True (715 points)
False (537 points)
If I give a company my email address and they contact me via email, the email must contain: A subject line that accurately reflects the content of the message. (696 points)
A valid physical postal address for the company (571 points)
A clear and conspicuous way to opt out of future emails. (1187 points)
How many wireless connected devices will there be by 2020? Less than 10 million (20 points)
11-20 billion (181 points)
21-30 billion (293 points)
31-40 billion (250 points)
40+ billion (515 points)
How much will the Internet of Things be worth by 2020? $1-2 trillion (55 points)
$2-4 trillion (114 points)
$4-6 trillion (228 points)
$6-8 trillion (329 points)
$8-10 trilion (326 points)
The Internet of Things will run on many communication standards. Which of these is not a standard body or protocol? Zigbee (168 points)
AllSeen (185 points)
Open Interconnect Consortium (261 points)
Tyrell (367 points)
Thread (504 points)
How many connected cars will be on our roads by 2020? < 50 million (355 points)
51-100 million (322 points)
101-150 million (172 points)
>150 million (238 points)
What does reasearch suggest that people value most when buying a new car? Power and handling (185 points)
Colour (137 points)
Engine size (53 points)
Free added extras (226 points)
In-car technology (446 points)
What do start-ups think is the most important aspect of a successful wearable product? price (62 points)
Connectivity (477 points)
Features (233 points)
Design (258 points)
Third-party apps (175 points)
Machine-to-Machine devices will connect many industrial processes to networks for the first time thanks to Embedded SIMs. How many will be in use by 2020? < 10 million (113 points)
10-15 billion (291 points)
15-20 billion (283 points)
20+ billion (356 points)
People love paying with contactless cards, and are increasingly able to use their mobiles to pay too. 0.5% of people around the world paid with their smartphone at least once a month last year. In 2015 this will increase: 2x (96 points)
4x (282 points)
6x (227 points)
8x (191 points)
10x (437 points)
How many usernames and passwords does the average person have? 10 (488 points)
15 (353 points)
20 (221 points)
25 (138 points)
30 (81 points)
The Apple iPhone was first released in what year? 2005 (391 points)
2007 (746 points)
2009 (169 points)
2011 (27 points)
"Net Neutrality” refers to The posting of a website that are non partisan (75 points)
The way Wikipedia editors handle new entries (43 points)
Equal treatment of digital content by Internet providers (1300 points)
What year does futurist Ray Kurzweil believe AI will meet adult human intelligence? 2029 (818 points)
2024 (392 points)
2082 (291 points)
What is the difference between Augmented Reality and Mixed Reality In AR the user interects with the real world enriched with virtual features while in MR the user interacts with virtual elements. (1268 points)
MR is only a feature of video games (212 points)
In AR "Occlusion" is important because: It adds perspective to the environment (311 points)
It allows viewing virtual elements in space (378 points)
It alloes to hide virtual elements behind real ones (724 points)
What is IoT built on? Cloud computing (111 points)
A network of data- gathering sensors (462 points)
Both (872 points)
Who said this? "The internet will disappear. There will be so many IP addresses, so many devices, sensors… that it will be part of your presence all the time. Imagine you walk into a room and you are interacting with the things going on in there." Mark Zuckerberg (140 points)
Bill Gates (235 points)
Steve Jobs (297 points)
Eric Schmidt (404 points)
Which challenge comes under securing the information in IoT networks? Signaling (131 points)
Security (533 points)
Presence detection (229 points)
Power consumption (118 points)
The huge numbers of devices connected to the Internet of things have to communicate automatically, not via humans. What is this called? Machine to Machine (M2M) (719 points)
Bot to Bot (B2B) (260 points)
Skynet (70 points)
Intercloud (145 points)
TRUE or FALSE: Seals have been connected to the Internet of Things? True (653 points)
False (370 points)
Groningen, Netherlands has Internet-enabled dustbins. What benefit does this provide? The bins can report vandals (144 points)
The bins can ask to be emptied (863 points)
The bins sort recyclable materials (242 points)
Some companies refer to the IoT as the IoE. What does it mean? Internet of Ethernet (150 points)
Internet of Everything (1184 points)
Internet of Enterprise (181 points)
Internet of Elegance (19 points)
Why did the City of London ask a recycling firm to stop a test project using connected recycling bins? There were fears of radio-wave exposure (145 points)
The bins were tracking people's smartphones (691 points)
The bins used too much electricity (218 points)
Security expert Eugene Kaspersky calls the IoT what? The Internet of Totality (220 points)
The Internet of Threats (945 points)
The Internet of Teams (34 points)
The Internet of Time (75 points)
What is the size of the IPv6 addressed? 32 bits (123 points)
64 bits (464 points)
128 bits (562 points)
256 bits (400 points)
Who invented the term Internet of Things? Tim Berners Lee (441 points)
Steve Jobs (352 points)
Kevin Ashton (511 points)
Glenn Mecaughty (266 points)
One of these is a new social network used by hundreds of millions of teenagers and valued at $1bn. The other four do not exist. Which one is real? (517 points)
BantsBible. (31 points)
VidVote. (90 points)
BullyME. (80 points)
#SingSong. (67 points)
A giraffe in a New York zoo became a YouTube sensation when the birth of her fourth calf was watched by 30 million people. Why did YouTube cut the livestream midway through? Soothing birthing music was playing in the background and the zoo didn’t have the rights. (217 points)
The zoo hadn’t paid for a premium YouTube account. (71 points)
The calf appeared to breech and they were worried about upsetting young viewers. (175 points)
There were concerns the stream violated YouTube’s nudity and sexual content policy. (245 points)
Why was Donald Trump’s Twitter account briefly shut down? It was suspended because it was in violation of Twitter's policy on hate speech. (269 points)
It was suspended by a disgruntled, Trump-hating employee on their last day. (298 points)
Trump himself accidentally suspended the account while trying to add #MAGA to his Twitter name. (102 points)
It was suspended because Twitter CEO Jack Dorsey said he couldn’t live with his conscience if he continued to enable such globally destabilising horror. (64 points)
Jenna Abrams was a Trump-loving “alt-right” internet star who had 70,000 Twitter followers. But what was recently discovered about her? She voted for Hillary Clinton. (166 points)
She was being paid by Steve Bannon for specific pro-Trump tweets. (287 points)
She is suing Trump in court for breach of contract in a real estate deal. (153 points)
She was created by a Russia-based troll farm and doesn’t really exist. (810 points)
In 2017 Twitter increased its limit to 280 characters. Taking advantage of the extra space, very tedious people used Wingdings to play all but one of the following games: Pong. (335 points)
Connect Four. (376 points)
Chess. (348 points)
Tetris. (384 points)
In 2017 this image - - was banned by Facebook because: It showed an image of war (146 points)
It was judged unamerican (38 points)
It infringed copyright (134 points)
It ws in black and white (21 points)
It violated the network's nudity policy (1177 points)
Which of the following is not a social media application? Flickr (111 points)
My Space (83 points)
Linked In (51 points)
All of these (152 points)
None of These (349 points)
You don't have to be an official representative of an organization to create a Facebook page for that organization. True (972 points)
False (371 points)
You can modify your YouTube account so comments must be approved before they are visible. True (1146 points)
False (417 points)
What social networking site has a feature called "Answers" that allows users to ask other members for professional advice? Wikipedia (116 points)
Cha Cha (164 points)
Yahoo (629 points)
Linked In (695 points)
What is the most popular day for tweets? Friday (434 points)
Saturday (145 points)
Sunday (163 points)
Monday (403 points)
Tuesday (129 points)
Translate this emoji sentence: My television is broken. I've been kicking it around like a soccer ball. I should call a repair man later. (52 points)
I'm watching the World Cup. Call me later. (1066 points)
I don't usually watch television until after I browse the Internet, exercise and make my evening phone calls. (124 points)
Can you watch the World Cup and talk later? (121 points)
Translate this emoji sentence: I'm sad because I lost all my money betting on a horse race. (486 points)
I'm sad because I don't have enough money to buy a horse. (64 points)
I refuse to spend money at the horse track. (81 points)
I bet you that horse is not going to win the race. (101 points)
Who is this internet leader? Melissa Meyer (294 points)
Sheryl Sandberg (395 points)
Meg Whitman (188 points)
Arianna Huffington (294 points)
In what year did Facebook launch? 2007 (123 points)
2004 (359 points)
2006 (159 points)
2002 (178 points)
In what year did Twitter launch? 2002 (167 points)
2004 (294 points)
2006 (469 points)
2008 (358 points)
What featured in the most retweeted Twitter image of all time? Grumpy Cat (337 points)
Barak Obama celebrating re-election (90 points)
Ellen's Oscar selfie (301 points)
Someone's lunch (75 points)
Can you permanently erase a social media post from Facebook? True (210 points)
False (545 points)
In news media, the term echo chamber indicates: a situation in which beliefs are amplified or reinforced by communication and repetition inside a closed system as in some social networks (1098 points)
a music listening space online (22 points)
an "acoustic mirror" you able to play the sounds it is exposed to (125 points)
In internet slang a "troll" is: a class of being in Norse mythology and Scandinavian folklore (12 points)
a demon and malignant creature (29 points)
a person who sows discord on the Internet by starting quarrels or upsetting people (1306 points)
Let's see how good you are at spotting fake news: is this pic of Julian Assange and Pamela Anderson real or fake?*&output-format=auto&output-quality=auto Real (256 points)
Fake (1219 points)
Let's see how good you are at spotting fake news. TRUE OR FALSE: 2014 was one of the deadliest years for plane crashes: 22 accidents resulted in 992 fatalities. This proves that flying is no longer safe. True (151 points)
False (1410 points)
Let's see how good you are at spotting fake news. TRUE OR FALSE: “I watched when the World Trade Center came tumbling down. And I watched in Jersey City, New Jersey, where thousands and thousands of people were cheering as that building was coming down." True (201 points)
False (1225 points)
What is the proprietary algorithm regulating Instagram users' experience? Edgerank (146 points)
Pagerank (204 points)
Timebased (179 points)
InstaRank (790 points)
Facebook allows to advertise your posts as: CPC (cost per click) (333 points)
CPM (cost per mille impression) (78 points)
Pageviews (325 points)
CPC and CPM (535 points)
What is the "reach" of an online advertising? The number of times the item is uploaded (38 points)
The number of times the item is viewed (302 points)
The number unique users viewing the item (468 points)