CYBERSECURITY AND PRIVACY WITH FREDERIKE KALTHEUNER: THE VALUE OF PRIVACY


The value of privacy

Frederike Kaltheuner, Data Exploitation programme lead at Privacy International, talks about security, marketing, data privacy and mass surveillance.

Shila Vasuda Gupta

In response to Efim Gavrilenko

Consumers are willing to forgive, but their trust can only be regained if companies implement real changes in the wake of a breach.  Although no one action will win back every customer, some measures are more likely to resonate with consumers—including compensation for victims, a detailed explanation of what happened, and a clear description of the privacy policies in place.

Consumers want businesses to be responsive, transparent, and take steps to ensure a breach does not happen again.

Efim Gavrilenko

Consumers are willing to forgive, but their trust can only be regained if companies implement real changes in the wake of a breach.  Although no one action will win back every customer, some measures are more likely to resonate with consumers—including compensation for victims, a detailed explanation of what happened, and a clear description of the privacy policies in place.

Ruben Gansen

Consumers are willing to forgive, but their trust can only be regained if companies implement real changes in the wake of a breach.  Although no one action will win back every customer, some measures are more likely to resonate with consumers—including compensation for victims, a detailed explanation of what happened, and a clear description of the privacy policies in place.

Waclaw Piatek

In PwC’s20th Global CEO Survey, 69% of CEOs said it is becoming much more difficult for businesses to earn and keep trust in a digital world.  Banks and hospitals tie as most trusted when it comes to privacy and cybersecurity, outranking healthcare providers, nonprofits, and online retailers.  Social media companies, advertising agencies and startups are less trusted than firms in other sectors and need to be proactive in maintaining consumer trust.

Rada Lehtinen

In response to Jamyang Khachaturyan

Can businesses be trusted to secure their customers’ personal information? Consumers don’t think so.  Just 25% of respondents believe most companies handle their sensitive personal data responsibly. Even fewer—only 15%—think companies will use that data to improve their lives.

If your customers don’t trust you to protect their sensitive data and use it responsibly, you’ll get nowhere in your efforts to harness the value of that data to offer customers a better experience.

Jamyang Khachaturyan

Can businesses be trusted to secure their customers’ personal information? Consumers don’t think so.  Just 25% of respondents believe most companies handle their sensitive personal data responsibly. Even fewer—only 15%—think companies will use that data to improve their lives.

Angelina Lia

In response to Mariana Lichtenberg

Privacy is not simply an absence of information about us in the minds of others; rather it is the control we have over information about ourselves. Nevertheless, in the era of big data, control over information is under pressure.  Would you agree or disagree?

You are 100% correct, very well said.

Information is key to everything nowadays and the fact that we have to blindly trust somebody to not overstep is very scary to me.

Professor Dodds

Most Web users want to understand that personal information they share will not be shared with anyone else without their permission. An annual survey conducted by the Graphics, Visualization and Usability Center of the Georgia Institute of Technology showed that 70% of the Web users surveyed cited concerns about privacy as the main reason for not registering information with Web sites. 86% indicated that they wanted to be able to control their personal information.

Dorothea Petrescu

Social Media can hamper privacy.  It has been witnessed that people become more public and open about their personal lives on social networks which really hampers their privacy. Photos uploaded may be misused. So this is a major cause of concern.

Sofia Solano

The explosion in information technology has driven privacy and cybersecurity issues to the forefront of legal developments affecting every business. Unprecedented levels of connectivity, and increasingly disruptive cyber attacks on government and private networks, are fueling new privacy and data security policies that present challenges for any business that collects, utilizes, or distributes information about individuals, whether consumers, employees or otherwise, or has sensitive government or other proprietary or commercial information on its information systems.

Thomas Ruedi

In response to Mariana Lichtenberg

Privacy is not simply an absence of information about us in the minds of others; rather it is the control we have over information about ourselves. Nevertheless, in the era of big data, control over information is under pressure.  Would you agree or disagree?

Absolutely agreed. Control over our personal information is not well developed, as more and more things are connecting to IoT. Regulations must be established very soon, because some severe consequences will be happening for some of us - the more we use them, the more vulnerable we are. In todays life, it is inevitable to be connected to the worldwide web.

Mariana Lichtenberg

Privacy is not simply an absence of information about us in the minds of others; rather it is the control we have over information about ourselves. Nevertheless, in the era of big data, control over information is under pressure.  Would you agree or disagree?

Baldur Helgason

Even though the practices of many companies such as Facebook are legal, there is something disconcerting about them. Privacy should have a deeper purpose than the one ascribed to it by those who treat it as a currency to be traded for innovation, which in many circumstances seems to actually mean corporate interests. To protect our privacy, we need a better understanding of its purpose and why it is valuable.

Regina Jankauskas

In response to Edward Wachter

Here is an interesting quote by Benjamin Franklin that addresses the value of privacy: "They who can give up essential liberty to obtain a little temporary safety deserve neither liberty nor safety."

Edward,

Here is another one by Stephen King: "Friends don’t spy; true friendship is about privacy, too."

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